Event Location Report: The Dolby Theatre Delivers Hollywood Glamour


Hooray for Hollywood!

We had the pleasure of producing a private event, complete with red carpet arrivals on Hollywood Boulevard and inside of the legendary Dolby Theatre.

Our guests fulfilled a Hollywood Dream - an experience that can not be produced at any other location in the world.

The Event: A Town Hall Business Meeting & Recognition Evening
Event Date: September 21, 2016
Guest Count: 1100 VIPs

Fans of "American Idol", "America's Got Talent" and RevoltTV shows will recognize the plush dark red-and-gold interior at first glance.
25 million tourists visit this Hollywood Landmark annually.
The Dolby and the surrounding Hollywood & Highland complex host over 300 special events a year.
Hundreds of millions in 225 countries around the world tune in to watch the Academy Awards and red carpet coverage on traditional and social media reaches well over a billion people globally.

The Dolby Theatre is arguably the best known event location in the world - and millions dream of walking that red carpet and ascending those sweeping steps, built to half-norm of the step height of construction code to make it easy for ladies in high heels and long robes.

We recently fulfilled that dream for 1100 Chinese guests for a private event at the Dolby.



CIM Group and the City of Hollywood are very accommodating with street lane and sidewalk closures.
Our setup did hinder some tourists in their movements but the excitement of seeing a red carpet install in progress more than made up for the inconvenience. Our crew was often surrounded by curious onlookers.

We installed custom drapes and a branded red carpet. Guests alighted from their motor coaches and VIP vehicles in style like an A-List star and ascended the red carpet to enter the event.

                     
We usually turn ballrooms or convention facilities into theatre environments, however working in a legitimate theatre equipped with working fly systems and hydraulic stage lifts provides numerous opportunities for theatrical reveals and scenery changes throughout the event.

We created a custom 3-minute classic Hooray for Hollywood opening number. "Ushers" helped guide guests to their seats, then surprised guests by gaining a stage for a classic song-and-dance opening that would have made any Oscar producer proud.



Top Achievers and VIPs made an "entrance"! They were elevated to the stage for recognition via the built in stage elevator that originates in the orchestra pit.

The client's Awards Night will never be forgotten!
                       
The Fact Sheet:

1. Dolby Theatre is 180,000 square feet with adjustable seating capacity from 3,400 to 3,600 with 5 seating levels and 24 opera boxes. The spiral lobby staircase that connects the levels showcases sparkling glass beaded walls as you pass through the various levels.

2. The interior is highlighted by a “Tiara” of light, a striking oval chandelier intertwined by smaller ovals, coated in silver leaf.

3. The “Tiara” incorporates two front-of-house lighting bridges and is a large forestage grid for suspending TV and lighting trusses and speakers.

4. In the center of the stage is a custom designed 3 story stage lift that can bring sets up in less than 1 minute. Load capacity is 7,000 lbs.

5. Dolby Theatre features the most sophisticated sound systems in the world, Dolby Atmos, complete with 215 individual powered loudspeakers.
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Our thoughts are with our friends and colleagues on the South Eastern seaboard.

Wishing everyone a good week!

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