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Showing posts from October, 2016

Learn More About Sense Marketing with Dianne Devitt

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Meetings and events are all about engagement and retention - but your audience only retains 10 to 15% of the information shared in speeches. Fresh off her featured speaker appearance at IMEX 2016, we interviewed strategic event designer, consultant, author, and founder of SenseUP! Dianne Devitt to learn more about her work in sensory engagement. Dianne Devitt on Sense Marketing by MarionRR Dianne, how did your interest in the sense area start?             "I have been in the events and meetings industry as an event designer and planner for nearly 30 years and whenever I speak or teach,  I always ask everyone to take out a nickel (when people carried nickels)  and advise to keep that nickel on their desk as a reminder that when planning anything, all of the senses need to be incorporated. The Art is knowing which sensory language to focus on and when,  as each situation has its own distinctiveness and speaks in its own non-verbal language. I started doing research abou

Event Entertainment Report: Live from Anaheim: Stevie Nicks

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We were very honored and excited to work with the iconic Rock Goddess Stevie Nicks - and it turned out to be a wonderful experience all around! Event Date: October 22nd, 2016 Event Location: City National Grove of Anaheim Guest Count: 650 We have been working with this client for their annual fundraising gala for several years. Guest count and dollar amount raised have increased steadily. In 2016 the event moved from a hotel ballroom to the Grove to accommodate the growing soiree. This wonderful concert venue in Anaheim, CA, allowed for a larger musical entertainment headliner. Ted Bowers: "The Grove is a great venue for concerts. The size of the showroom allows for an intimate experience combined with great acoustics and undisturbed, close up views of the stage. You’ll never find a bad seat in the house. We integrated supplemental video and lighting systems required to support the program as well as sound requirements by Stevie Nicks. The experienced production staff

Event Report: Brynne Peña Realizes A Mid-Century Modern Dream

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The Event: 2 Receptions and 1 Final Night Event Dates: three consecutive days in late September in Palm Springs. The Event Theme: Retro Dreams The Locations: The Parker and The Riviera Hotels Brynne: "Putting on a series of events in Palm Springs was a dream come true.  My favorite time-period/aesthetic is Mid-Century Modern, of which Palm Springs is just oozing with!  Just walking around town and at the different hotel properties I could hardly contain my excitement at all the delicious eye candy everywhere!" The event locations were pure Palm Springs: a croquet lawn reception, a poolside event and a Closing Night Under The Stars. The first night's reception on the croquet lawn featured black & gold decor, black metal cocktail tables with Chevron Graphic Counters, mid-century ghost bar stools and golden pineapple decorations. We followed up with a poolside party. Brynne: "The retro pool party was a blast – my client and I had giggled like school

Event Location Report: The Dolby Theatre Delivers Hollywood Glamour

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Hooray for Hollywood! We had the pleasure of producing a private event, complete with red carpet arrivals on Hollywood Boulevard and inside of the legendary Dolby Theatre. Our guests fulfilled a Hollywood Dream - an experience that can not be produced at any other location in the world. The Event: A Town Hall Business Meeting & Recognition Evening Event Date: September 21, 2016 Guest Count: 1100 VIPs Fans of "American Idol", "America's Got Talent" and RevoltTV shows will recognize the plush dark red-and-gold interior at first glance. 25 million tourists visit this Hollywood Landmark annually. The Dolby and the surrounding Hollywood & Highland complex host over 300 special events a year. Hundreds of millions in 225 countries around the world tune in to watch the Academy Awards and red carpet coverage on traditional and social media reaches well over a billion people globally. The Dolby Theatre is arguably the best known event location in t

Event Technology: We Are Taking Video Off The Walls

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We are excited about a new technology that allows us to immerse guests in video projection throughout the room. Meet our LED Tower Tables - four-sided LED screen towers that double as seating and can be placed throughout a room. The Event: the closing party of an annual conference. The Industry: a business software company. The Location: a hotel ballroom in Anaheim, CA. The Guest Count: 1,500. The Task: immersing the guests in fun and excitement to create a memorable experience. We brought in the glow! Our video shows it best. Let It Glow - Presenting Our LED Tower Tables from EventWorks on Vimeo . As audiences are accustomed to more immersive experiences, we are challenged to surround our guests with lights and action to get their attention and keep them entertained. Our LED Tower Tables allow us to bring video projection anywhere into the room. In this example, turquoise squares indicate the position of the Tower Tables. Placed to create four corners between th