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Showing posts from April, 2019

Event Report: Elegant Branding For An Iconic Santa Barbara Experience

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The Event: Night 2 of a 4-Day VVIP Incentive & Reward Program. The Date: April 9, 2019 The Location: A private polo estate in Santa Barbara, California. The Experience: a highly curated evening, consisting of an exclusive, private polo match, preceded by a cocktail reception and followed by dinner and after party. We took many extra steps to address a big concern related to an event on Polo grounds: safety of jockeys and horses. No one was harmed during the event. The Guests: 260 VVIPs from around the globe The Concept:  The VVIP guests constitute the top sales force of the client company and get invited to an outstanding, exclusive experience. These 4-day events take place in various locations around the world. In each location the client selects iconic experiences that define the geographical area. The 2019 program took place in Santa Barbara, California, a famous equestrian center. Polo is the most exclusive equestrian sport. Its history dates back over 2,00...

Celebrating Earth Day - An Update On Wonderful Developments in Honduras.

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You may remember Steve Elkins' incredible adventure in Honduras, discovering the Lost White City. On the occasion of Earth Day, we contacted Steve - as you might have guessed, we are well acquainted - to see what followed the discovery of lost civilizations in the Honduran rain forest. The impact on conservation overall is an even better story than what we would have expected! A quick recap for those who may not have followed the adventure: in 1994 Steve Elkins visited the Honduran Mosquitia jungle for the first time to film a television documentary about the legend of the Lost White City. It was an arduous trip with heavy camera equipment in extremely difficult terrain. The film makers did not locate the legendary lost city. The team returned to the USA and Germany, respectively, and everyone went on about their daily professional lives. Except for Steve. He started on what would turn into a quarter-century long quest to discover it, spending countless hours on the computer...

What Happens When Things Go Wrong? We Deliver In Any Case!

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The best planned productions can hit a hitch. Haven't we all had that sinking feeling, knots in the stomach, when bad news breaks just hours before showtime? We always have Plan B and we are proud to say: we deliver. Last Monday we released DJ AmRo's great Coachella Music Playlist. And we were excited about Solange finally making her own appearance on the Empire Polo Grounds. No sooner had our story gone live that Solange had to cancel her show, due to band members' illness. Do not despair. We have a brand new video for you. And some flashbacks to our - funny in hindsight - event emergencies. It was not just another sunny day in California as we were setting up for Bruin Day. The forecast had mentioned gusty winds. They turned into a full blown Santa Ana windstorm that caused such damages that it made national headlines. Carolyn Vasi and her crew went into rescue mode to get the job done. Production Manager Carolyn Vasi: "We are used to these wind events in Sou...

Coachella 2019 - 167 Artists - Whom Do You Really Need To Know? We Asked EXPERT DJ AmRo For His Selection And A Curated Playlist.

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Head out to Indio, CA. The not-to-be-missed Coachella Valley Music and Arts Festival starts this Friday. 167 musical artists take the stages over two 3-day twin weekends. We know the headliners, Ariana Grande and Childish Gambino. Solange Knowles returns, without her sister, this year. But whom do we must get to know among the up-and-coming new artists in 2019? We asked our expert, DJ AmRo, Chief Musical Curator and Owner of The Amani Experience. Here are his Top 5 Artists to Know and a curated Spotify Playlist. Amani Roberts: "We are just days away from Coachella 2019 which promises to be a memorable two weekend experience. There may be a Kanye appearance and potentially other surprise guests so make sure you show up early and stay for all of the acts. You are aware of many of the more popular acts that will be at Coachella (Childish Gambino, The 1975, Khalid, Solange, Kacey Musgraves, Janelle Monae, Ariana Grande and Wiz Khalifa), but we wanted to share a few of the ar...

EW: 7 Things To Know About Our Art Director JORDAN VALDEZ

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Pleased to present: Jordan Valdez and The Moz EW: Jordan, please describe your role at EW: Jordan: "My role with EventWorks is that of Art Director & Brand Strategist. I work with each client to ensure that their brand guidelines are being adhered to while simultaneously trying to take them to new heights through creative applications. So much of what I do is digesting our client's company goals and messaging points for their events so that Kate Brack, our Creative Director, and I can come up with imaginative ways to organically work in those points throughout the décor and experience. I am a firm believer that every touchpoint is a communication opportunity and every communication opportunity is a chance to surprise and wow. EW: What is your background? Jordan: "I have been “making things pretty” since I could hold a crayon in my fat little hand. As a kid, all I ever wanted to do was create and that passion never ebbed. I have a tattoo on my wrist that says...