Celebrating Red, White and Blue
4th of July is bringing out the Red, White and Blue in us.
So as we are getting ready to celebrate Independence Day - and the values that make us all American: Liberty, Equality and Self-Government - we take a look back at events that included a patriotic angle.
We have had the pleasure and privilege to produce events in several iconic American locations of historical significance.
We were also tasked with bringing a patriotic element to custom produced and designed entertainment.
Thank you for having a look!
Historic Locations:
We just returned from working in the port of Alameda, CA, where we produced a series of Gala evenings aboard the USS Hornet Museum. Events took place on the flight deck and the hangar deck. In order to make this work, we installed a custom staircase inside of the aircraft elevator for our 1,600 guests.
We do ❤️ aircraft carriers!
We took our customizable Flag Set to the USS Midway for this event.
We matched furnishings in red, white and blue and hired a skydiver who has perfected the art of diving with flags! Luckily, atmospheric conditions were perfect for this dangerous performance on our event night.
Back on land we took over the Ellis Island Museum in New York Harbor.
We turned the Registry and the Baggage Rooms into Gala Event spaces.
Time was of the essence. The museum is part of the National Park System and our event could not interfere with the public's enjoyment of the space. That meant that the setup had to take place after 5pm for a 6:30pm Gala! We are still grateful to our huge crew for their speedy work!
Here the Before and After of the Registry Room and the Baggage Room.
We love to bring a patriotic element to the stage.
Ted Bowers: “We had been very tech heavy in the previous two years for this client's show openings and decided to go back to a true live performance and old-fashioned format. We chose Lee Greenwood and his iconic hit "Proud to be an American".
For the concept ‘Straight from The Heart’ we started by sending out the audio track to selected manufacturing plants, dealers and their families across the Midwest. They practiced and we visited everyone with our video crew to pre-record videos of them singing “Proud to be An American”. We took the recordings and assembled a video chorus that we projected on the screen during the Opening Sequence of the annual sales meeting.
On opening night we start with the curtains closed. Country star Lee Greenwood kicks off his hit song – and in a very slow reveal we open the curtain and get bigger and bigger and bigger, slowly revealing a 200 piece choir, backed by the pre-recorded video chorus projected over the entire back wall of the stage.
Creative Director Greg Holford: “The performance just kept building and building and getting bigger and bigger, while being really straight on theatrical and presentational. The opening had an enormous emotional impact. The audience was on its feet, applauding. The company is a family-oriented business that has most it’s plants and stores in the heartland of America. The company and the sales force had weathered the recession and thrived again – they have reasons to be proud of their success. This was the right song for the right audience at the right time.”
I guess the approaching Independence Day brought out the nostalgia in us.
What connects these patriotic productions is the impact they have had on the guests.
The concept works, whether the event is produced for an international client who wants to provide his sales force with an unforgettable, exclusive and iconic American
experience or an American client who wants to entertain and reward his domestic crowd.
Both groups of guests took home very powerful memories that inspired, connected and motivated them in their work.
Let's celebrate this week!
Wishing you all a wonderful Independence Day!
Janet
So as we are getting ready to celebrate Independence Day - and the values that make us all American: Liberty, Equality and Self-Government - we take a look back at events that included a patriotic angle.
We have had the pleasure and privilege to produce events in several iconic American locations of historical significance.
We were also tasked with bringing a patriotic element to custom produced and designed entertainment.
Thank you for having a look!
Historic Locations:
We just returned from working in the port of Alameda, CA, where we produced a series of Gala evenings aboard the USS Hornet Museum. Events took place on the flight deck and the hangar deck. In order to make this work, we installed a custom staircase inside of the aircraft elevator for our 1,600 guests.
We do ❤️ aircraft carriers!
We took our customizable Flag Set to the USS Midway for this event.
We matched furnishings in red, white and blue and hired a skydiver who has perfected the art of diving with flags! Luckily, atmospheric conditions were perfect for this dangerous performance on our event night.
Back on land we took over the Ellis Island Museum in New York Harbor.
We turned the Registry and the Baggage Rooms into Gala Event spaces.
Time was of the essence. The museum is part of the National Park System and our event could not interfere with the public's enjoyment of the space. That meant that the setup had to take place after 5pm for a 6:30pm Gala! We are still grateful to our huge crew for their speedy work!
Here the Before and After of the Registry Room and the Baggage Room.
We love to bring a patriotic element to the stage.
Ted Bowers: “We had been very tech heavy in the previous two years for this client's show openings and decided to go back to a true live performance and old-fashioned format. We chose Lee Greenwood and his iconic hit "Proud to be an American".
For the concept ‘Straight from The Heart’ we started by sending out the audio track to selected manufacturing plants, dealers and their families across the Midwest. They practiced and we visited everyone with our video crew to pre-record videos of them singing “Proud to be An American”. We took the recordings and assembled a video chorus that we projected on the screen during the Opening Sequence of the annual sales meeting.
On opening night we start with the curtains closed. Country star Lee Greenwood kicks off his hit song – and in a very slow reveal we open the curtain and get bigger and bigger and bigger, slowly revealing a 200 piece choir, backed by the pre-recorded video chorus projected over the entire back wall of the stage.
Creative Director Greg Holford: “The performance just kept building and building and getting bigger and bigger, while being really straight on theatrical and presentational. The opening had an enormous emotional impact. The audience was on its feet, applauding. The company is a family-oriented business that has most it’s plants and stores in the heartland of America. The company and the sales force had weathered the recession and thrived again – they have reasons to be proud of their success. This was the right song for the right audience at the right time.”
What connects these patriotic productions is the impact they have had on the guests.
The concept works, whether the event is produced for an international client who wants to provide his sales force with an unforgettable, exclusive and iconic American
experience or an American client who wants to entertain and reward his domestic crowd.
Both groups of guests took home very powerful memories that inspired, connected and motivated them in their work.
Let's celebrate this week!
Wishing you all a wonderful Independence Day!
Janet
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